One huge advantage of social networking sites is the ability to establish and promote a personal brand. Establishing a brand and setting yourself or your company up as an expert in your field is time consuming and cannot be accomplished overnight. It is well worth the effort and time it takes though, as being recognized […]

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The big buzz on the Internet is all about social media, especially with the social media giant Facebook and now Google entering the field with Google Plus. So what exactly is social media? The best way to understand social media is to understand the difference between social media and industrial media. Industrial media consists of […]

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